Email Marketing Tips
Follow
Find
2.3K views | +4 today
Email Marketing Tips helps marketers start and manage email marketing campaigns and autoresponders to grow their customer email lists.
Click the Filter tab to see subtopics. See more at http://pegcorwin.com.
Curated by Peg Corwin
Your new post is loading...
Scoop.it!

Popular Topics on Email Marketing Tips

Click topics of interest below.  Click headine or image for full post. 


RSS Feed

http://www.scoop.it/t/email-marketing-tips-by-facebook-for-busines/rss.xml

Peg Corwin's insight:
more...
No comment yet.
Scoop.it!

Do you need an Email Marketing or Marketing Automation Tool?

Do you need an Email Marketing or Marketing Automation Tool? | Email Marketing Tips | Scoop.it
Are you unsure about investing money in a Marketing Automation Tool? In this article we discuss why and when you should move to a marketing automation tool.
Peg Corwin's insight:

Good discussion at the end of this post about when you need to move from email marketing to marketing automation tools.  Check it out.

more...
No comment yet.
Scoop.it!

9 World-class Bloggers Share Their #1 Email List Building Tip

9 World-class Bloggers Share Their #1 Email List Building Tip | Email Marketing Tips | Scoop.it
This is a guest post from Nate Desmond of SumoMe, plus half a dozen contributors you’ll encounter throughout the article. ...
Peg Corwin's insight:

Blog partnerships, popovers and prominent invitations to subscribe are just some of the ways great bloggers use to build their email lists.

more...
No comment yet.
Scoop.it!

Mobile, List Building, Analytics and Automation Tools and Apps

Mobile, List Building, Analytics and Automation Tools and Apps | Email Marketing Tips | Scoop.it
Peg Corwin's insight:

Learn about 6 tools in detail and see screenshots.  The first is an interesting app that allows you to encourage prospective clients to add their emails to your list by texting a keyword.

more...
No comment yet.
Scoop.it!

How to Offer a Daily or Weekly Subscription Option in MailChimp

How to Offer a Daily or Weekly Subscription Option in MailChimp | Email Marketing Tips | Scoop.it
Give your blog subscribers more options by offering a daily or weekly subscription option in MailChimp. Step by step tutorial included in this post.
Peg Corwin's insight:

I prefer my email newsletter subscriptions to offer options.  Here are screen by screen instructions to set up Mailchimp with daily and weekly alternatives. 

more...
No comment yet.
Scoop.it!

Email Works…But We Can Do Better

Email Works…But We Can Do Better | Email Marketing Tips | Scoop.it
Peg Corwin's insight:

See eMarketer research showing email marketing techniques used in 2014 and read a thought discussion of them.

more...
No comment yet.
Scoop.it!

10 Things to Nix in Your Next Email Newsletter

10 Things to Nix in Your Next Email Newsletter | Email Marketing Tips | Scoop.it
Sending an email newsletter soon? Here's what you should nix in your newsletter before it goes out.
Peg Corwin's insight:

Excellent email marketing recommendations, as usual, to improve your newsletters.

more...
No comment yet.
Scoop.it!

5 Tricks To Help You Send Messages That Convert - Autosend

5 Tricks To Help You Send Messages That Convert - Autosend | Email Marketing Tips | Scoop.it
Learn five tricks you can use to increase open rates, CTR, and conversions of your emails, text messages, and push notifications to customers.
Peg Corwin's insight:

Consider your From name, your headline, personalization and more to improve Click Through Rates..

more...
No comment yet.
Scoop.it!

How to Get Higher Email Opens By Split Testing Subject Lines

How to Get Higher Email Opens By Split Testing Subject Lines | Email Marketing Tips | Scoop.it
Peg Corwin's insight:

Have you tried split testing yet?

more...
No comment yet.
Scoop.it!

Adding Goal Tracking to Your WordPress Site

Adding Goal Tracking to Your WordPress Site | Email Marketing Tips | Scoop.it
If you’re new to MailChimp (10,000 people sign up a day, so there are a lot of you!

Via Meg Appleby
Peg Corwin's insight:

Super Plugin and enables emails triggered by website actions of visitors.

more...
Meg Appleby's curator insight, June 4, 6:15 AM

Goal (available for paid accounts) allows you to see which pages your subscribers visit on your website, so you can send them automated follow-up emails based on those specific page views and segment your list to find your most engaged subscribers.

Scoop.it!

7 Ways To Integrate Social Media & Email Marketing

7 Ways To Integrate Social Media & Email Marketing | Email Marketing Tips | Scoop.it
Peg Corwin's insight:

Just one idea from the post:  

"You can email subscribers to encourage them to connect with you on a specific social media channel. Keep emails channel-specific to maintain a clear call-to-action.

"Think about what you offer via your social channel that you don’t via email. One of the best ways to encourage connection is to include some of your most popular posts from the past week or so."

more...
No comment yet.
Scoop.it!

6 Quick Tips To Grow Your Email List Offline

6 Quick Tips To Grow Your Email List Offline | Email Marketing Tips | Scoop.it
Peg Corwin's insight:

Perhaps you haven't thought about how to grow your email list offline....  Here are valuable tips.

more...
No comment yet.
Scoop.it!

MailChimp Features, Pros, Cons

MailChimp Features, Pros, Cons | Email Marketing Tips | Scoop.it
Marketing your products or services to a group of people using electronic mail services is called Email Marketing. Email Marketing reduces the delay a business
more...
No comment yet.
Scoop.it!

How to Onboard Your Web and Mobile App Users with Email

How to Onboard Your Web and Mobile App Users with Email | Email Marketing Tips | Scoop.it

Strategies for engaging users without flooding their inbox. 

 

Learn how to:* How to get 2X more opens and clicks from your onboarding emails* How to make the three must-have onboarding emails that actually get people using your app* A breakdown of how top companies like Mailchimp, Kickstarter, and Beats Music onboard their customers with email

Peg Corwin's insight:

Examples of onboarding, re-engagement and evaluation emails.for your review.

more...
No comment yet.
Scoop.it!

10 Ways to Build Your Email List - the Right Way

10 Ways to Build Your Email List - the Right Way | Email Marketing Tips | Scoop.it
It’s guest post day here at Duct Tape Marketing and today’s guest post is from Krista Bunskoek – Enjoy!  Think email marketing is dead? Think again. Last year alone, 44% of email recipients actually admitted to making a purchase based on promotional email they received. Email is one of the most personal, customizable forms of online marketing.Continue Reading
Peg Corwin's insight:

List building methods.  You've heard of them, but good reminders and suggestions.

more...
No comment yet.
Scoop.it!

Next Up for B2B Email Marketing: Automation

Next Up for B2B Email Marketing: Automation | Email Marketing Tips | Scoop.it
Email remains vitally important to business-to-business marketers and is arguably more valued by industry professionals now more than ever before. According to a new eMarketer report, email marketing today requires sophisticated systems to manage cross-channel campaigns and deliver personalized, highly targeted experiences to customers.
Peg Corwin's insight:

Automation is critical to stepping up B2B email marketing.


"For B2B marketers that use email—and indeed for any B2B marketer today—personalizing messages and integrating channels are vital, and automation is essential for executing those tactics."

more...
No comment yet.
Scoop.it!

Why Your Email Open Rate Is Low And What You Can Do About It

Why Your Email Open Rate Is Low And What You Can Do About It | Email Marketing Tips | Scoop.it
Remember when you were a kid. And you spent hours building the perfect sand castle. It had a moat. Towers on each corner. Windows. Doors. Then some other kid came along and kicked it down. All that hard work gone.

Via Meg Appleby
Peg Corwin's insight:

The post quotes stats that industry open rates are 15-40%.  She aims for 50%.  Wow.  Read how she does it.

more...
No comment yet.
Scoop.it!

TinyLetter - A Personal Way to Keep in Touch With Fans

TinyLetter - A Personal Way to Keep in Touch With Fans | Email Marketing Tips | Scoop.it
Peg Corwin's insight:

Mailchimp owns Tinyletter, "... an elegant way for people to send personal letters to their friends, fans and followers."

more...
No comment yet.
Scoop.it!

For Email Newsletters, a Death Greatly Exaggerated

For Email Newsletters, a Death Greatly Exaggerated | Email Marketing Tips | Scoop.it
Email newsletters, old-school artifacts that were supposed to die with dial-up connections, are not only still around, but very much on the march.
Peg Corwin's insight:

Email newsletters regain popularity as a way to organize news and social media into relevant buckets.

more...
No comment yet.
Scoop.it!

Reviews of the Top 10 Email Marketing Services 2014

Reviews of the Top 10 Email Marketing Services 2014 | Email Marketing Tips | Scoop.it
Read Our Expert Reviews and User Reviews of 23 of the most popular Email Marketing Services here, including features lists, star ratings, pricing information, videos, screenshots and more.
Peg Corwin's insight:

Choosing email marketing software, or thinking of a switch?  Here's one list reviews of all the major platforms.

more...
No comment yet.
Scoop.it!

How Split Testing Your CTA Will Boost Your Business

How Split Testing Your CTA Will Boost Your Business | Email Marketing Tips | Scoop.it
Peg Corwin's insight:

Daily Egg says to test these email newsletter variables:


  • Size (How big is the link? Will people notice it right away?)
  • Color (Does the button stand out?)
  • Text (Do people understand exactly what will happen if they click?)
  • Position (Do people have to scroll to see the button?)
  • White Space (Is the link getting lost in the clutter?)
  • Special Effects (Does the button attract attention because it stands out from the page?)
more...
No comment yet.
Scoop.it!

30 Opt-In Freebie Ideas Your Ideal Subscribers Will Thank You For

30 Opt-In Freebie Ideas Your Ideal Subscribers Will Thank You For | Email Marketing Tips | Scoop.it

Are you struggling to find a suitable gift to offer your new email subscribers? These 30 ideas (with examples) will help you create an opt-in gift your ideal subscribers will LOVE!!


Via Meg Appleby
Peg Corwin's insight:

Love these many ideas for opt-in incentives for email subscribers.  

more...
No comment yet.
Scoop.it!

DMARC in Plain English and what it means to Email Marketing | ExpressPigeon – Blog

DMARC in Plain English and what it means to Email Marketing | ExpressPigeon – Blog | Email Marketing Tips | Scoop.it
Peg Corwin's insight:

Bottom line - use a corporate email as your reply to email.  Learn why here.

more...
No comment yet.
Scoop.it!

Email Marketing Toolbox: 60+ Resources for Email Marketers

Email Marketing Toolbox: 60+ Resources for Email Marketers | Email Marketing Tips | Scoop.it
Email marketing is a critical part of doing business and making money online. If you're not already focusing on growing your list, you should make it a priority today. And if you're already building a list, being able to make even a small increase in conversion rates can have a dramatic impact on the growth of your list and its effectiveness.

With an established email list you'll be able to stay in close contact with your most loyal followers, offer valuable information and content to them, promote your products and services, and generate traffic to your website or blog. As countless websites and blogs have experienced crushing drops in search engine traffic due to Google's algorithm changes and updates, growing a mailing list is increasingly important for the long-term stability of your business.

In this post you'll find links to a wide variety of resources, tools, and articles that can help you in your own email marketing efforts.
Peg Corwin's insight:

Good list of email marketing tools, with descriptions and links.

more...
No comment yet.
Scoop.it!

How to Onboard Users with Email, SMS, & Push

How to Onboard Users with Email, SMS, & Push | Email Marketing Tips | Scoop.it
Onboarding your users the right way is important. Here are 15 ways you can onboard mobile and web with email, text messaging, and push messages.
Peg Corwin's insight:

Get ideas for emails to schedule to introduce members to your business and keep them engaged.

more...
No comment yet.
Scoop.it!

101 Ways To Seriously Grow Your Email List

101 Ways To Seriously Grow Your Email List | Email Marketing Tips | Scoop.it
Peg Corwin's insight:

Resource post on list building.  Good checklist and lots of ideas.

more...
No comment yet.